Touchpoint Mapping On-Demand Overview

A research-based platform to improve customer experience, brand, and loyalty

Touchpoint Mapping® is our signature approach to quantifying and improving customer experience, brand and loyalty. It is a proprietary research and analytical model that brings the Voice of the Customer to life, automatically mapping the complex, cross-channel maze of touchpoints that drive customer experience and brand perception. Touchpoint Mapping On-Demand is customer-feedback-driven customer experience software, measuring outside-in customer feedback through a precise analytical lens, delivering customer data and actionable insights to your desktop.